On a professional level

With extensive experience working with high-end brands as a team leader and strategist, I help companies acquire more customers, build their brand, and generate revenue.

Working closely with company stakeholders I develop a strategic roadmap to take advantage of opportunities and overcome challenges all focused on improving the bottom line by converting more customers.

Customer Conversion Funnel - Shannon McGlathery

I have lead enterprise level implementations including content management systems, e-commerce, CRM and ERP integration, analytics, app development, and marketing automation.

I am also an accomplished UX strategist and creative director — providing me the unusual ability to communicate clearly with all experts within a development team, while keeping clear sight of the overall strategic goals of a project. I am enormous asset while leading teams, bring a breadth and depth of expertise to the table with a management style that is calm, friendly and focused.

I have worked in variety of industries from action sports companies, to technology, biotech and finance titans and non-profits for such companies as Taylor Guitars, Intuit, Microsoft, Becton-Dickinson, and Tavarua Island.

Additionally, I hold degrees with honors in both Biology and Fine Art and am a published neuroanatomist who loves to surf.

 

Experience and expertise:

  • Digital Marketing
  • Digital Strategy
  • E-Commerce
  • Social Media Marketing
  • Content Marketing
  • Lead Acquisition
  • Customer Relationship Management
  • Growth Hacking
  • Conversion Optimization
  • Brand Development
  • User Experience
  • Usability
  • Systems Integration
  • Workflow Optimization
  • Drupal Development
  • Creative Direction
  • SEO/SEM
  • Analytics
  • Paid Advertising

 

A few companies I've worked with: